Mark is recognized globally as an expert on leadership, customer service and organizational performance. A member of the National Speakers Association Speaker Hall of Fame, he is the author of 8 books including the international bestseller, The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary Into the Extraordinary. Mark teaches his clients to BE EXTRAORDINARY™.

Defining great leaders

The Six Principles of Leadership: The Power of Persuasive Communication

Communicating isn’t the objective in business or life. The objective is understanding. Communication is simply the tool to accomplish that. In one study, poor communication was cited as the cause of poor employee performance 80% of the time. Communicating effectively is what acting as a leader is all about, whatever your position or title. Words…