Mark is recognized globally as an expert on leadership, customer service and organizational performance. A member of the National Speakers Association Speaker Hall of Fame, he is the author of 8 books including the international bestseller, The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary Into the Extraordinary. Mark teaches his clients to BE EXTRAORDINARY™.

Authenticity Under Attack

A recent article in USAToday about fake accents said, “…faking an accent can be considered cool, not unauthentic…” How can anything fake be considered “not unauthentic”? Our culture considers to butcher words and concepts for convenience. Katie Couric said moving outside one’s comfort zone “almost always makes you uncomfortable.” Another butchered concept, only it got…