Mark is recognized globally as an expert on leadership, customer service and organizational performance. A member of the National Speakers Association Speaker Hall of Fame, he is the author of 8 books including the international bestseller, The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary Into the Extraordinary. Mark teaches his clients to BE EXTRAORDINARY™.

The Attention Grab

I started a new novel and it grabbed me in the first two pages. That’s why I kept reading. The opening scene of a movie was exciting. That’s why I kept watching. I heard a speaker who made an opening statement I found intriguing. That’s I kept listening. Here is the key to powerful communication: instantly grab…